Liquid crystal dreams of an asphalt frontier

The “Digifiz” add-on, pictured above, was first introduced in the Volkswagen Golf in 1985 and was continually offered as a feature until 1992. Such product design emerged from the days when the future was being reborn, when electronic synthesizers pumped out 8-bit staccato and glistening liquid crystal offered the masculine promise of evading any nuclear nastiness that might arise (see Corvette ad below) all while simultaneously pushing forward a cutting edge, revealing the futures to come. It seems that immediately after LCD technology became commercially scalable a huge proliferation of it spread across all forms of consumer products, bringing with it an amulet of mystique and promise to the consumer device adorning it. A mystique and promise, mind you, unavailable to those lousy Soviets.

For your consideration, Motive Magazine has pulled together videos of 12 examples of 1980’s digital car instrumentation panels. Take note of the 1987 Buick Rivera, which was the first production car to include a touchscreen monitor.

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